Pricing update · 2026/27

Three years. One price held. A modest step for next year.

For three years we have held our prices exactly where they were. That was a choice, not an oversight, and we want to explain what changes next year and why it still costs you nothing to keep today's price.

Book a proposal meeting with us to maintain this year's pricing
Why we held the line

Affordable provision, when schools needed it most.

Purple Ruler exists to make online schooling and tutoring genuinely affordable for schools and trusts under enormous financial pressure. Since 2023, costs across the sector have climbed steadily, but our rates have not moved at all. We absorbed three years of inflation so that the children who need this provision could keep receiving it.

3 years
our core rates held completely flat, from 2023 to today
Below CPI
next year's rise is set beneath the aggregated inflation of those three years
£0 uplift
available to any partner who locks in a 2026/27 programme before this academic year ends
What changes

A small, fair rise for programmes starting in 2026/27.

From the 2026/27 academic year, our rates rise for the first time in three years. The increase is modest and deliberately kept below the combined CPI of the period we held. It applies to new programmes starting next year. At the same time, we are strengthening the offer with a set of new services that go further for your pupils and your central team — most included at no extra charge, plus an optional family-calling add-on for just £1 a week.

The important part: if you commit to an Annual 2026/27 programme before the end of this academic year, the Annual commitment level holds your price exactly where it is today. You pay today's rate, and you receive every new service. The full mechanism is on page 3.

If you haven't received a proposal, we will give one to you. Just reach out and we will put a 2026/27 proposal together for your school or trust so you can lock in today's price before the year ends.

A stronger offer · 2026/27

More for the same. Six ways we go further next year.

A price update should come with more value, not less. Four of these are included with your programme; the two family-calling services are an optional add-on you can opt into for just £1 a week.

The new offer

Closer to families. Clearer to your team.

£1 / week add-on

We call parents before day one

Before a pupil starts, we phone the parent or carer to walk them through how it works, answer questions and set them up to succeed. A warm start, not a cold login. An optional add-on to opt into at £1 per student per week.

£1 / week add-on

We call families when attendance dips

When a pupil's attendance starts to slip, we reach out to the family directly to understand why and bring them back, before a dip becomes a pattern. An optional add-on to opt into at £1 per student per week.

Live now

Half-termly reports sent home

A clear, strengths-led written report every half term, mapped to the curriculum and benchmarked to age-related expectations, going home to parents and to your team.

Rolling out

A new parent and student dashboard

Parents and pupils get their own view of progress, timetable and attendance, so everyone stays connected to the journey and nobody is in the dark.

Rolling out

Therapists reviewing lesson recordings

A team of therapists reviews lesson recordings for each pupil's social and emotional welfare, flagging what a register never shows and feeding it back into care.

Enhanced

An updated dashboard, plus a trust view

A refreshed school dashboard and a new trust-level dashboard, so central teams can see engagement, attendance and value for money across every school in real time.

This is built on what already works

Proven foundations, not promises.

Weekly
attendance updates already sent to schools and local authorities every week
24 hrs
every lesson recorded and reviewed for quality, not a sample
Ofsted
independently judged to meet all the standards, October 2025

"A significant strength of Purple Ruler is the support that staff provide for pupils with SEND. Each pupil receives carefully tailored, individualised teaching." — Ofsted, October 2025

The numbers · 2026/27

The new rate card, and how to pay no more than today.

Here are next year's rates in full, and the simple commitment that holds your price exactly where it is now.

Why longer costs less

Commit for longer, pay less per hour.

The further ahead you commit, the more we can give our best teachers the long-term certainty they need to fully dedicate themselves to your pupils and build the strongest possible courses. We pass that stability straight back to you as a lower rate.

Pay-as-you-Go
Most flexible

Cancel at any time. Charged at the Pay-as-you-Go rate above.

Termly
A step lower

Commit for a term and the rate drops a step.

Annual
Lowest rate

Commit for the year for our lowest rate. This is the level that holds your price at exactly what you pay today.

Cancel early and your balance becomes credit to spend on any Purple Ruler category, so a long commitment carries no risk.

The headline

An Annual 2026/27 commitment = today's price.

The Annual commitment level holds the price we have charged for three years. Sign an Annual programme before the year ends and you keep today's rate exactly. Pay-as-you-Go and Termly are the new, more flexible options that sit above it.

ProgrammeToday (held 3 yrs)Annual commitment 2026/27
Academy · Core£139/wk£138.90/wkHeld
Blueprint£29.17/hr£29.17/hrHeld exactly
Compass£29.17/hr£29.17/hrHeld exactly
Distinction£29.17/hr£29.17/hrHeld exactly

Lock-in requires a signed 2026/27 contract before the end of this academic year, with a fixed start date and an Annual programme that runs across the year. Page 4 shows exactly how to do it.

2026/27 rate card

Every rate, in the open.

Every rate is set per category and per commitment level: Pay-as-you-Go, Termly or Annual. The longer you commit, the lower the rate, and the Annual rate holds the price we have charged for the last three years. All prices ex-VAT.

ProgrammePay-as-you-GoTermlyAnnual · holds today's priceUnit
Academy · Core (English, Maths, Science)£159.74£145.85£138.90per student / week
Blueprint · group provision£35.00£32.50£29.17per teacher-hour
Compass · 1:1 SEND support£35.00£32.50£29.17per teacher-hour
Distinction · tutoring£35.00£32.50£29.17per teacher-hour

Build the Academy timetable

Start from the 15-hour Core, then add either block below. Each add-on block is 3 hours per student per week, and the Electives block delivers two subjects across those 3 hours. The price is for the whole 3-hour block, not per hour — so 3 hours of Electives (both subjects) is £35.00 Pay-as-you-Go. Add both blocks for a complete timetable, at the same three commitment levels.

Academy add-on block · per student / weekPay-as-you-GoTermlyAnnual
Expanded subjects · 3 hrs/wk · PSHE, PE, Careers advice & guidance£35.00£32.50£30.00
Electives · 3 hrs/wk · choose two of Geography, History, IT, Business£35.00£32.50£30.00

Each block above is a flat 3 hours per student per week: the two chosen Electives together fill the 3 hours, so £35.00 Pay-as-you-Go buys the whole block, not each subject or each hour.

Other add-ons

Attendance & pre-start family calling£1 / week
1:1 mentorship session£35 / hr
Therapy (Evolve) subscription£180 / month

Attendance & pre-start family calling: proactive calls home when a pupil's attendance dips, plus a welcome call to the parent or carer before the programme starts. £1 per student per week.

Therapy (Evolve) is a monthly subscription of four 1-hour 1:1 sessions, about £45 per session, with a free trial before you commit.

Your next step

Lock in today's price before the year ends.

One short conversation and a signed programme for 2026/27 is all it takes to keep your current rate and unlock every new service.

How it works

Two routes, depending on where you are.

If you already have a proposal

Accept it before this academic year ends

Accept your 2026/27 strategy proposal with a fixed start date and a programme that runs across next year. That secures today's price with no uplift, and every new service included from launch.

If you have not had a proposal yet

Reach out and we will send one

If you have not received a strategy proposal for 2026/27, contact your Purple Ruler representative, or simply reply to our email, and we will put one together for your school or trust right away.

  • Today's price, held. The Annual commitment level keeps your rate exactly where it is now.
  • New services, included. Half-termly reports, the new parent, student and trust dashboards, and therapist welfare reviews, at no extra charge.
  • Family calling, for £1 a week. Welcome calls before day one and attendance-dip calls home — an optional add-on at £1 per student per week.
  • No risk. Cancel early and your balance becomes credit against any Purple Ruler category.

Let's hold your price for 2026/27.

Book a short call to set up your Pay-as-you-Go, Termly or Annual programme, or reply to our email and we will pick it up from there.

Book a 15-minute call Email us